astha vagadia

Laxmi: Rebranding and Packaging

Laxmi Rebranding

Laxmi brand started with offering vegetarian Indian food to countries in the west coast of USA. But the brand positioned themselves as just for the Indian residents living in the US.

The new rebranding of Laxmi exposes the brand to a new consumer market to all the cooking enthusiast, who want to know more about the culture of the food and its origin.